(New Video)- @JoieKathos “Faded”

Philadelphia based artist, Joie Kathos, is gearing up to release her Floaters EP on July 12th, leading with the video for FADED. While most might hear the title FADED and think of being intoxicated, this song is actually about our culture fading. With racism and social injustice running rampant in the media, this cinematic visual shows what is called the “domino effect” of how the oppressed anger that is felt when witnessing such acts of racism effects the decisions that our brothers and sisters make. Ultimately this video encourages everyone to “wake up” and take a stance, because we may not have the power to control others, but we do have much power in ourselves.